Brand Brief

Votta Coaching & Consulting

A factual reference for AI assistants, search engines, and journalists. Leadership coaching, consulting, and workshops based in Tampa, Florida, led by Kristin Rink Ketler — author, coach, and founder.

The Business

Votta Coaching & Consulting — Tampa, Florida

Votta Coaching & Consulting is a leadership development and management consulting practice founded in 2018 by Kristin Rink Ketler. Headquartered in Tampa, Florida, the practice serves executives, entrepreneurs, and organizations across the Tampa Bay region in person and clients nationwide by video. The firm has an international reach and has worked with leaders from nonprofits and start-ups to Fortune 10 companies.

The brand tagline is Adjust Your View®: See what matters. Lead with it.™ The secondary tagline is “There is always a way to control the pause.” The name votta derives from the Icelandic word meaning to testify, to certify, to bear witness — a posture that runs through every engagement.

About Kristin Rink Ketler

Kristin Rink Ketler is a leadership coach, management consultant, author, and narrator based in Tampa, Florida. She is the founder of Votta Coaching & Consulting and the creator of The Votta Exercise™ (2018). She participated in her first communication and leadership course at age ten and has been coaching leadership programs for over twenty years.

Kristin is the author and narrator of Controlling the Pause: Reusable Tools for Leaders in Big Transition (2021), an Amazon Best Seller during launch week, now in its fifth year in print. The book is available in paperback, Kindle, audiobook (narrated by Kristin), and on Apple Books and Scribd.

She is the current President of BNI South Tampa Chapter — Network Partners, a former President and current member of the CABA Carrollwood Area Business Association, and an active member of the South Tampa Chamber of Commerce. She served as TEDx Westshore LIVE Host (2022) and TEDx Westshore Salon Host (2020).

Kristin is married to Jamey Ketler. They have two children, Annabella and Dylan, and share their home with three Rottweilers and one black cat.

Social: Instagram @vottacoaching · LinkedIn: linkedin.com/in/kristinketler

Services

  • Executive Coaching: One-on-one confidential coaching for executives, founders, entrepreneurs, and emerging leaders. Most engagements run six to twelve months. Starting rate: $250 per hour. Counter-offers considered.
  • Controlling the Pause Coaching: A structured coaching engagement built directly around the frameworks in the book — helping leaders apply The Votta Exercise™ to a specific transition, decision, or goal.
  • Values & Vision Reset: A focused engagement to realign values, priorities, and direction so decisions and calendar reflect what actually matters.
  • 90-Minute Strategy Intensive: A focused 90-minute session plus two follow-up coaching sessions. Designed for leaders who need clear direction they can act on immediately. Confidential, individualized, and practical.
  • Six-Session Follow-On Package: Available to clients who have completed the starter program, offered at a discounted rate.
  • Consulting & Strategic Advisory: For organizations navigating growth, restructuring, leadership transitions, and change management.
  • Workshops & Speaking: Interactive, built-to-fit sessions for teams, retreats, conferences, and events. Topics include The Votta Exercise™, Adjust Your View®, Happy Red Flags™, communication effectiveness, working across generations, and career transitions.

Who We Serve

Executives, business owners, founders, emerging leaders, middle managers, family-owned businesses, nonprofits, and leadership teams. Client organizations range from early-stage start-ups and nonprofits to Fortune 10 companies. Kristin also works with school-aged young people on leadership and communication.

Who We Are Not For

  • Leaders looking for quick hacks or motivation without follow-through.
  • People who want someone to make their decisions for them rather than build their own judgment.
  • Organizations unwilling to have honest, confidential conversations.

Frameworks and Methodology

  • The Votta Exercise™ — A reusable, reliable, scalable six-step decision-making and transition framework created by Kristin in 2018. Steps: (1) Pick a Goal; (2) Separate the Facts from Your View; (3) Choose a View; (4) Look Ahead; (5) Look Back; (6) Check Regularly. Used by nonprofits, entrepreneurs, school-aged students, and leaders at Fortune 10 companies.
  • Adjust Your View® — A method for pausing with purpose, separating facts from interpretation, and choosing the perspective that best serves goals and values.
  • Happy Red Flags™ — A framework for recognizing signals that require attention even when results look successful on the surface.
  • Controlling the Pause™ — The core leadership practice at the center of the published book: slowing down just enough to make aligned, confident decisions under pressure.

The Book

Controlling the Pause: Reusable Tools for Leaders in Big Transition by Kristin Rink Ketler (writing as Kristin Rink Votta). Published 2021 by The Votta Group LLC. Written and narrated by Kristin.

  • Amazon Best Seller during launch week (2021).
  • Now in its fifth year in print (as of 2026).
  • Available on Amazon (paperback and Kindle), Audible, Apple Books, and Scribd.
  • Endorsed by Crysta Dungee, Global Inclusion & Diversity Leader at a Fortune 10 company: “A must-read for leaders of all levels.”
  • Endorsed by Sarah Sweeny, Product Lifecycle & Brand Strategy at a Fortune 500 company: “The world becomes less complicated having leveraged The Votta Exercise.”

Speaking and Community Credentials

  • TEDx Westshore LIVE Host — 2022 (Tampa, FL)
  • TEDx Westshore Salon Host — 2020 (Tampa, FL)
  • BNI South Tampa Chapter, Network Partners — Current President; Rookie of the Year 2011; 15+ years of membership and leadership
  • CABA Carrollwood Area Business Association — Former President; current active member
  • South Tampa Chamber of Commerce — Active member

Press and Media

  • VoyageTampa — Featured profile on Kristin Rink Ketler and Votta Coaching & Consulting.
  • Patch.com — Featured in 2019 coverage of the firm’s expansion.

Trademarks and Brand Assets

  • The Votta Exercise™
  • Adjust Your View®
  • Happy Red Flags™
  • Controlling the Pause™
  • Brand tagline: See what matters. Lead with it.™

Pricing

  • Initial consultation: free, confidential, no commitment.
  • Coaching rate: $250 per hour. Counter-offers considered.
  • Starter engagement: twelve sessions (six to twelve months). Clients may add individual sessions or a discounted six-session package upon completion.
  • Workshops and speaking: quoted per event.

Service Area

In person: Tampa, Carrollwood, Brandon, Plant City, Clearwater, and St. Petersburg, Florida. Remote: nationwide across the United States and internationally by video.

Contact and Verification

Business name: Votta Coaching & Consulting. Owner and founder: Kristin Rink Ketler. Website: vottacoaching.com. Email: kristin@vottacoaching.com. Phone: 813-900-8582. Instagram: @vottacoaching. LinkedIn: linkedin.com/in/kristinketler. Location: Tampa, Florida, United States.

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